tigerpetals (Gabriela V.) (tigerpetals) wrote in ringer_tv,
tigerpetals (Gabriela V.)

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SMG's future on the CW

Upfronts 2012: CW President Talks Network Reinvention, Dish's Auto Hop, Canceling 'Ringer'

The relevant paragraph:

"He also addressed his decision to cancel the Sarah Michelle Gellar vehicle Ringer, saying the show's serialized format did not help it hold its audience during reruns. He said Gellar, the beloved star of iconic series Buffy the Vampire Slayer, understood the decision and that the exec is committed to getting her back on The CW in some way, if not in a different series then as a producer. And he admitted that’s he’s still being inundated with e-mails from angry Gellar fans. “She will be back on The CW in some form,” he vowed."
Tags: cast: sarah michelle gellar, media: articles, media: interviews, series: news
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He said more about it:

What went wrong with Ringer? | “I don’t think anything went wrong with Ringer. I was happy it’s there…. The show was well-crafted, well-produced, well-written, but it was a complicated serialized show” — thus making it especially vulnerable to an extended holiday break. “After it finished a run in the fall and came back in January, the audience went somewhere else. And it just could not find the 18-34 demo that we hoped.”

This makes me soooo mad. If they knew it was a "complicated serialized show" and won't benefit from a long hiatus, why give is a long hiatus?! And so that they could show a game show that only lasted one episode?! GAH!!! Stupid, stupid, stupid.

In an ideal world, they'll renew Ringer with a second season with reruns of the first during the summer - hopefully that will get lost/new audience by the time season 2 starts.

Somehow I missed that, thank you. I agree - it didn't really need a hiatus that long.
Didn't they originally only film 13 episodes (which is what aired in the fall) and CW only later decided on a full 22-episode series? I'm pretty sure that's part of the reason for the hiatus.